Terence A. Shimp <br/><br/>
Integrated Marketing Communications in Advertising and Promotion (Seventh Edition) 

 - Thomson Higher Education  year of publication not identified 
 - 629 pages 
<br/><br/> No panggilan tiada dalam sistem OPAC 
<br/><br/><label>ISBN: </label>0-324-40808-0 
<br/><br/><label>Dewey Class. No.: </label> / 1